Publishing Fantasy

Fantasy sites need to focus on several targets to be financially successful these days, they need to attract high-paying endemic campaigns during the main fantasy sports selling season, while maintaining decent fill-rates during the rest of the year, which can be a struggle. The typical fantasy site can't afford to run its own advertising department, so manpower needs to be redirected in order to deal with the time-consuming procedure of selling ads, which could be better invested in the core business, generating additional revenue by attracting more visitors through on-site work.

Due to the community nature of most fantasy sites, choosing the right ad networks to fill inventory can also be a time-consuming procedure. Apart from a few large ad networks the ad quality offered is usually not good or stable enough, and dealing with issues arising from poor quality ads will further distract focus from the actual effort of running a fantasy site.

Fantasy Advertising aims at solving these issues by not only increasing net advertising revenue for its publishers, but also saving them time so they can focus on their sites. To find out more about what we can do for you, please contact us at sales@fantasyadvertising.com.